Categories: Career Advice 2 Comments
As a marketing consultant firm, it's our job to help our clients gain competitive advantage through clever use of branding, promotion and any other marketing tools. Yawn.
Okay, I'm here to help them gain more profits by hallucinating the hostile public into being a staunch supporter of corporate greed. Because what the public worries about are the polar bears and sun-bathing spots by the seashore, being a 'Green Company' can uplift your company's pathetic image from satan to saint with this 5-point action plan:
Categories: Business Strategy 6 Comments
As part of my company's expansion effort, I've summoned my head of Human Resource and laid out my plan for a new office building. As much as it is a trend nowadays, I've stated my desire to attach a catchy name to the building, just like what Google (Googleplex) and Apple (One Infinite Loop) did.
After dozens of suggestions from my top lieutenants, which was made possible using this on-line name generator, I, finally, calmly and unsparingly rejected all those suggestions and came out with my own name for this new base: EGILT.
Now with free shipping! |
Categories: Business Strategy Leave a comment
Can we really achieve sustainability?
Who invented this superfluous word anyway? Because wherever I go and whatever I read today, environmentalists, revolutionists, economists and even the dentists are talking about making something sustainable.
Take the automotive industry for example. We rant about the smoke and the CO2 they're puffing into the atmosphere and the gallons of hydrocarbons they're guzzling from the earth's crust...prompting fear that air pollution and energy crisis will degrade the environment until it's unsustainable for future life.
So to promote ecological sustainability, the like of Teslas created electric-powered car, and the like of Toyotas are promoting hybrid engines.
What the heck?
Electric cars uses electric, generated mainly from the filthy dirty coal that's more harmful to the environment. And if Hybrid electric motors can lessen the need for oil, why mate it with to a 5000cc engine that's more than enough to drain our petroleum reserves on its own?
Categories: Business Strategy, Career Advice 1 COMMENT
It’s the tenth anniversary of the movie Fight Club, the one where Brad Pitt stars as an all-knowing anti-advertisement communist who makes ‘hitting the bottom’ looks cool enough.
I’m a fan of this mind-twisting flick, simply because it conveys a meaningful message, the message that strikes through our unconscious stream of societal standards, peer regulation and the recycle bin of rationalism.
I’m sure ‘manipulatable’ isn’t a word, but then we can easily manipulate the fact so that you’ll believe it is.
If desk-cubicle-photocopy-coffee is your everyday combo, is it possible that..
If most of those things sound like your cake, then you’re working in a job you hate buying things you don’t need….therefore:
Advertising tells you what to buy and how to wear and when to snort. If you don’t fall for it, your peers and your family will. If you refuse to oblige, they will judge you. If you won’t comply, they’ll force you to confirm.
Together, you’re subjected to a social standard, set as a result of cumulative hallucination by advertising that collectively targets all the people in your life, making a large peninsular of opinion that you must attach your tiny island of personality to. As a result, you will confirm to this standard, and embrace advertising as your divine orientation.
Is this bad for you? Not really.
You are not special. You’re not a beautiful and unique snowflake. You’re the same decaying organic matter as everything else. We’re all part of the same compost heap. We’re all singing, all dancing crap of the world.
-Tyler Durden, Fight Club
So you’re just fulfilling your role, in style. Still, unlike what the movie tries to tell you, you have choices. Be a slave of advertising- or subject yourself to the communist. In a way, apart from they both consider Che’ Guevara cool, they both will make you feel stupid.
Categories: Career Advice 25 Comments
Author's Notes
A great business blog with crazy and true humor that is a Must Read! I recommend this to everyone! MarketingDeviant.com
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If you're in the corporate world, Black Zedd's blog is a must-read. Just make sure not to browse his site during work hours, or your illicit chuckles may garner a few eyebrows. Eh, what the heck, send this to your boss! Tip Diva
Wow! Really good corporate humor. Dilbert may have a run for his money. Great job! Saphrym.com
My corporate life closely resembles this! A must read for 'lazy' office workers! A Journey Towards A Better Me
Very funny well written Blog...love the one about "How to Handle Your Raging Boss" :D löl. WildClips Comedy
THIS is a great Blog!!! I appreciated my visit trememendously!! How comical the view...but how TRUE as well! Bravo! Rogue Professor
A cynically corporate design (you'd need to read this blog to discover why...) which is pulled off beautifully! Blogger Buster
Very funny (and oh so true) corporate satire.. Feedest.com
A no-nonsense truth about the corporate career! Ultimate Blog For Young Executives